Lead Generation for Trades
Leads straight to your phone.
DRVN runs paid lead generation for UK home services firms. We build and manage the ads; enquiries land on your phone.
The DRVN Lead Engine
One service, done properly.
No hidden extras. One productised system that puts your quotes in front of homeowners at the exact moment they’re looking, and gets the enquiry to your phone.
Campaigns built & managed
Meta and Google ads built for your trade and your service area. Written, targeted and run by us from day one.
Leads straight to your phone
Lead capture with instant alerts. A homeowner enquires and it’s on your phone within seconds, so you call back before anyone else does..
Full conversion tracking
GA4 and platform tracking set up correctly, so every pound of spend is traceable to an enquiry.
Weekly optimisation
Bids, audiences and creative reviewed every week. Budget moves towards what’s producing quotes, not clicks.
Plain-English reporting
A monthly report you can actually read, plus a 20-minute review call. Leads and cost per lead. No vanity metrics.
Your area, locked
We take one firm per trade, per area. If we work with you, we will not work with your local competitors.
What we don’t do: × SEO × Organic social × Web design × Photography
That’s deliberate. Specialists beat generalists, and paid lead generation is the one thing we do all day, every day.
How it works
From first call to first lead.
01
Book a call
A 20-minute conversation about your trade, your area and what a good month looks like. No pitch deck, no pressure.
02
We build your engine
Campaigns, targeting, tracking and lead capture set up in your own accounts. You grant us access; you keep ownership.
03
Leads land on your phone
Ads go live in your service area. Enquiries come through with instant alerts so you can call back first.
04
We report, plainly
Weekly optimisation behind the scenes. Once a month, a plain-English report and a short call on what’s next.
Straight answers
The things other agencies bury in the small print.
Radical honesty is the whole point of DRVN. Here’s how the relationship actually works, up front.
You own everything
Your ad accounts, your pixel, your data. We work through partner access, never passwords. Leave tomorrow and it all stays yours.
Flat monthly fee
One transparent retainer, agreed before we start. Ad spend is paid by you, directly to the platforms, on your own card. We never mark it up.
No long lock-ins
Three months to build and prove the engine, then rolling 30 days. We keep clients with results, not contracts.
One firm per trade, per area
We will never run ads for you and your competitor. Your territory is exclusive for as long as you’re with us.
No invented numbers
We won’t promise a specific cost per lead before we’ve run a single ad in your area, and you should be suspicious of anyone who does.
About DRVN
Built for the trades, not the boardroom.
Most agencies sell home services firms the same package they sell everyone else: a bit of social, a bit of SEO, a report full of impressions. None of it fills a diary.
DRVN exists to do one thing well: paid lead generation for UK home services businesses. Because we only work in your world, everything is built for it, from the way ads are written to the way results are reported.
We work with established firms who are serious about growth, and we bring the focus, rigour and honesty to match.
Results-led
Every decision is tied to a measurable outcome: enquiries, quotes, jobs booked.
Specialist by design
One service, one sector. Depth beats breadth, and you get the benefit of both the wins and the lessons.
Radically honest
Clear reporting, real numbers, and we’ll tell you when something isn’t working before you have to ask.
Ready to fill next month's diary?
Book a free 20-minute call. We’ll talk about your trade, your area and whether the Lead Engine is the right fit. If it isn’t, we’ll say so.